Raiyan Abu

Mindset Reset Coach, Author, Poet, Entrepreneur


I am committed to helping the working woman achieve the right mindset for higher productivity and effectiveness in business, career and life through my bespoke coaching, online courses and training programmes.

Losing my mother at 19 years old was the wake up call I needed to steer my life from a shy impressionable and timid girl to believing that I was a champion! I strongly believe that there is opportunity in adversity and the Mind has the greatest power if used appropriately towards achieving a set goal!


What are you most proud of professionally? And who or why?

Owning a business dedicated to helping women (and men) be their best selves in Halifax and around the world. Halifax is a melting pot of many cultures, the people are so friendly and as a newcomer and business owner, I want to use my personal development skills to create a positive community committed to personal growth and productivity. I feel so at home in this province. 

Halufax, as part of Atlantic Canada, is a natural fit to set up our frozen food business and also cross sell my coaching/training and speaking business. Coming here from Nigeria has given me this great opportunity to take my entrepreneurial skills global and I am so proud that I have this opportunity!

What’s your vision for Atlantic Canada in 10 years? What’s our biggest opportunity now?

1. For my company to become one of the top 10 fish exporters to Africa from Canada.

2. To be able to train and coach millions of women and inspire them to achieve highly productivity and effectiveness in their business and personal life!

What was your greatest stage of growth? What made it a shift for you?

My personal conviction and belief in myself and my abilities keep pushing me towards growth. I am always learning and growing!

What’s your favourite or most read book or podcast? Now or at each of your greatest stages of growth?

“Becoming” by Michelle Obama is my all time favourite book.

“7 Habits of highly effective people” by Stephen Covey literally changed my life when I first read it in 2006 and I still refer back to it today. I was a Banker for over 13 years in Nigeria and when I became a Bank Manager, this book was a great resource for me.

“Think and grow rich” - by Napoleon Hill changed my life at 15 years old. It was a gift from my father and it was the first time I had a glimpse on the workings of the mind in goal aspiration.

What’s your deepest learning from this past year? How did/will you apply it?

I have learned that you can do and be anything you aspire to. I have also learned that you do not need anyone’s permission to attain greatness. I spent a large portion of my life expecting external validation, the last few years has taught me that the most powerful woman alive is that one that can validate herself .

Who’s inspired you, directly or indirectly? How have they inspired you?

My mother is my greatest inspiration and will always be. Although she lived a short life and died in her late 30’s when I was still a teenager, her fighting spirit, philanthropy, simplicity, kindness, integrity and love for life are unmatched in any other human I have met since. She’s my forever inspiration and if I can be half the woman she was, my work on earth is done.

My children are also a great source of inspiration because I want to always be a good example for them to look up to.

What would you have done differently?

I would tell my 16 year old self that she’s beautiful and can achieve anything...I was too naive in my teens.

What are the principles you live by?

1. Integrity is fundamental 

2. Make sure you live everyone with a smile 

3. Inspiration is the hope of the world 

4. The right mindset is the Reset you need for success 

5. True Success is a life of positive impact


Entrepreneur, devoted mother